Vinyl Graphics and Decals -

Do you have an event you need to promote? Does your business need greater exposure? Are you looking for a way to make your politician of choice more popular in your town? Do you want to do all these but you don’t have enough money to get into traditional television advertisements and radio placements? You might want to consider large format vinyl banners.

Also called tarps, or tarpaulins, large format banners are an effective and low-cost method of outdoor advertising. Instead of paying $20,000 for a 30-second advertisement on television, you can simply have your logo or service digitally printed, blown up, and placed as a billboard, or hung at one side of a building at just $3000 to $10000, depending on the size and the location. And since the key philosophy of advertising is ‘big is more’, you will be able to reach a much wider audience, as opposed to distributing flyers and posting bills.

Large format banners last longer than traditional types of advertising. Because vinyl graphics can last from three to ten years, you can rest assured that your ad will live on for a similar number of years, in contrast with TV or newspaper ads that run only for a week or a month. In addition, the large format vinyl graphics require only a one-time expense, whereas other advertising methods will need periodic payments.

Another advantage to having large format banners printed is that they can easily be transferred from one place to another. They are not immobile fixtures. This month you can hang your banner in front of your store, the next you can have it hung at a side of a building, while you can have it stuck on the side of a truck on the next. With a large format banner, your placement options are limitless.

Vinyl banners are also resistant to weather-related wear. Take a look at billboards for instance. Don’t you wonder why they can withstand storms? This is because there is a type of vinyl that is characterized by mesh so wind can easily pass through. There are also types of vinyl that do not easily melt even when exposed to direct sunlight, so you know that you are getting value for your money.

In sum, if you’re looking to reach out to more people without having to spend so much, large format banners are for you. Not only are they more resilient, they are also an effective way to tell your potential clients, “Hey, I’m here and I’m staying for the long haul.”

We live in fast times. People often become so busy trying to keep pace with work that stopping to look around is a luxury. This is much to the chagrin of marketers who spend thousands to get their products noticed. With the changes in the way the typical consumer operates, there is no doubt that traditional advertising methods will slowly become a thing of the past in a few years.

In comes vehicle wrapping. Because people are almost always mobile, advertisers have come up with a novel way of getting their messages across — that is, by literally keeping up with rush hour speeds. Vehicle wrapping is a method that moulds self-adhesive vinyl into the bodywork of any vehicle to make it appear like it was simply painted on. The ‘wrap’ can contain all kinds of prints, from the owner’s favorite cartoon character, or, if he’s that vain, a blow-up photo of himself. Most importantly, it can carry advertisements.

The best thing about vehicle wrap advertisements is that they move with the consumer. Imagine getting stuck in traffic and not seeing anything else but the annoying bumper sticker on the car in front of you. A van wrapped with colorful graphics will be a welcome sight.

If your company information were part of the body that made up this interesting design, you can rest assured that your logo will be on people’s minds until they reach home. When a vehicle is transformed into a mobile billboard, traffic will become less of a headache for everyone.

Vehicle wrap advertisements benefit both the consumer and the vehicle owner. Potential buyers are afforded more information about a particular product while on the road, while car owners get to profit from agreeing to carry the ad. Right now, the largest vehicle wrapping companies are 3M, Arlon, and Avery Dennison.

The average price of a full vehicle wrap is $3000. It sounds costly at first, but when you factor in the number of people who will get a glimpse of your product, as opposed to handing out flyers or installing posters, the expense is just pennies.

By Syed Raheem
If you’ve been thinking about doing some detailing on your car you might want to consider adding some vinyl decals to give it a sharp new look. They’re easy to apply with no chance of ruining your car finish with drippy messy paint. You can save money by not having to hire a professional graphics detailer since adding vinyl decals are so easy you can do the job yourself.
But vinyl decals can do more than just add a little racy pin striping to your car. With bold and colorful text and graphics, vinyl decals for vehicles are making a name in the field of advertising. They provide an effective, low cost means of getting your message out there and there are many advantages to using customized vinyl decals:
• Your vehicle becomes your own billboard on wheels, promoting your business where ever you go. Plus your car works for you even when it’s parked.
• The new vinyl decals hold up under varying weather conditions and are less likely to peel due to extreme heat. They are low maintenance and last longer.
• It’s easy to change decals as your needs change. Updates to your business? Update your vinyl decals as well.
• Since no heat is needed for removal, there is no need to fear potential damage to your car.
• You save on advertising money. After the initial investment you have a virtually free method of promoting your business.
Vinyl decals on cars are a popular feature at the raceway where sponsors pay to have their company logo placed on the cars. The bigger and bolder are considered better and with the current popularity of auto racing and the national TV coverage, advertisers are cashing in on this ever growing sport.
You can use customized vinyl decals to take advantage of this marketing strategy as well. It’s as simple as using the vinyl decal letters or a custom logo on your windows or other part of the car to put you in gear to advertise your business. There are many print and sign shops that specialize in auto decals or you can even shop online and with a few clicks of the mouse you can order custom vinyl decal graphics with your business logo or message. All that’s left for you to do is just apply and you have what is possibly one of the best marketing tools available.